{"id":230494,"date":"2023-08-04T15:00:00","date_gmt":"2023-08-04T18:00:00","guid":{"rendered":"https:\/\/agrund.com\/?p=230494"},"modified":"2023-08-04T15:25:39","modified_gmt":"2023-08-04T18:25:39","slug":"barbie-causou-o-aumento-de-500-nas-pesquisas-por-uma-marca","status":"publish","type":"post","link":"https:\/\/agrund.com\/index.php\/barbie-causou-o-aumento-de-500-nas-pesquisas-por-uma-marca\/","title":{"rendered":"&#8216;Barbie&#8217; causou o aumento de 500% nas pesquisas por uma marca"},"content":{"rendered":"\n<p>N\u00e3o tem como negar que o efeito &#8216;Barbie&#8217; dominou o mundo e a Birkenstock viu suas buscas explodirem ap\u00f3s o lan\u00e7amento do filme.<\/p>\n\n\n\n<p>A empresa de provadores virtuais, 3DLOOK, analisou os dados do Google Trends e percebeu que as pesquisas por &#8220;Birkenstocks femininos&#8221; aumentaram cerca de 518% no Reino Unido, enquanto &#8220;Birkenstocks venda UK&#8221; subiu 200% comparado aos dias antes da estreia do longa.<\/p>\n\n\n\n<p>Essa demanda veio ap\u00f3s uma das cenas virais da produ\u00e7\u00e3o, na qual a Barbie percebe que acordou com os p\u00e9s no ch\u00e3o e ter\u00e1 que usar uma sand\u00e1lia flat da Birkenstock. Mais uma prova do poder e impacto da cultura pop sob a moda e a demanda do mercado.<\/p>\n\n\n\n<p>E a\u00ed, voc\u00ea tamb\u00e9m ficou curioso para pesquisar sobre a sand\u00e1lia?<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img data-attachment-id=\"230496\" data-permalink=\"https:\/\/agrund.com\/index.php\/barbie-causou-o-aumento-de-500-nas-pesquisas-por-uma-marca\/agrund-barbie-birkenstock\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?fit=600%2C301&amp;ssl=1\" data-orig-size=\"600,301\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"agrund-barbie-birkenstock\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?fit=300%2C151&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?fit=600%2C301&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"301\" src=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?resize=600%2C301&#038;ssl=1\" alt=\"\" class=\"wp-image-230496\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/agrund-barbie-birkenstock.jpg?resize=300%2C151&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><figcaption class=\"wp-element-caption\">&#8216;Barbie&#8217; causou o aumento de 500% nas pesquisas por uma marca<\/figcaption><\/figure><\/div>\n\n\n<p>Foto: Reprodu\u00e7\u00e3o\/ Barbie.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e3o tem como negar que o efeito &#8216;Barbie&#8217; dominou o mundo e a Birkenstock viu suas buscas explodirem ap\u00f3s o lan\u00e7amento do filme. A empresa de provadores virtuais, 3DLOOK, analisou os dados do Google Trends e percebeu que as pesquisas por &#8220;Birkenstocks femininos&#8221; aumentaram cerca de 518% no Reino Unido, enquanto &#8220;Birkenstocks venda UK&#8221; subiu [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":230495,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[2],"tags":[395,375,416,2246,423,347,67,525,424,862],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2023\/08\/s-5.jpg?fit=960%2C300&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3Hz0n-XXE","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts\/230494"}],"collection":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/comments?post=230494"}],"version-history":[{"count":1,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts\/230494\/revisions"}],"predecessor-version":[{"id":230497,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts\/230494\/revisions\/230497"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/media\/230495"}],"wp:attachment":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/media?parent=230494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/categories?post=230494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/tags?post=230494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}