{"id":176369,"date":"2017-12-05T11:00:57","date_gmt":"2017-12-05T13:00:57","guid":{"rendered":"http:\/\/www.agrund.com\/?p=176369"},"modified":"2017-12-05T10:05:02","modified_gmt":"2017-12-05T12:05:02","slug":"recriando-a-moda","status":"publish","type":"post","link":"https:\/\/agrund.com\/index.php\/recriando-a-moda\/","title":{"rendered":"Recriando a moda"},"content":{"rendered":"<p>Continuando o seu projeto com foco em sustentabilidade e reaproveitamento de mat\u00e9ria-prima, a Farm se uniu ao Re-Roupa para lan\u00e7ar uma cole\u00e7\u00e3o para o re-Farm.<\/p>\n<p>Funciona assim: as pe\u00e7as com pequenos defeitos, retalhos de corte e sobras de mat\u00e9rias-primas e aviamentos da Farm viraram uma nova cole\u00e7\u00e3o. Todas as roupas foram produzidas no ateli\u00ea da Re-Roupa, no Rio de Janeiro, por costureiras empreendedoras que trabalham de forma independente. Por isso, tudo \u00e9 feito \u00e0 m\u00e3o, pe\u00e7a por pe\u00e7a, dando vida a roupas com combina\u00e7\u00f5es exclusivas de estampas novas e antigas da Farm. Bacana, n\u00e9?<\/p>\n<p>\u201cA parceria com o Re-Roupa \u00e9 uma super novidade e um novo e grande passo dentro do re-Farm. Tudo porque a cole\u00e7\u00e3o faz parte de uma metodologia que ressignifica a vida \u00fatil de materiais, at\u00e9 ent\u00e3o descartados, algo t\u00e3o importante para caminharmos no sentido da redu\u00e7\u00e3o dos nossos impactos ambientais negativos e aumento do nosso impacto social positivo. As palavras-chave desta virada s\u00e3o colabora\u00e7\u00e3o e consci\u00eancia\u201d, diz Taci Abreu, head de marketing da Farm.<\/p>\n<p>No total s\u00e3o 200 pe\u00e7as \u00fanicas que chegam \u00e0s lojas Farm Harmonia (SP), Ipanema (RJ) e e-commerce da marca no dia 06\/12.<\/p>\n<div id=\"attachment_176370\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-176370\" data-attachment-id=\"176370\" data-permalink=\"https:\/\/agrund.com\/index.php\/recriando-a-moda\/re-farm-e-re-roupa-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?fit=600%2C345&amp;ssl=1\" data-orig-size=\"600,345\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505858199&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;35&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.00625&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Recriando a moda\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Recriando a moda&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?fit=300%2C173&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?fit=600%2C345&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-176370\" src=\"https:\/\/i0.wp.com\/www.agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?resize=600%2C345\" alt=\"\" width=\"600\" height=\"345\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-1.jpg?resize=300%2C173&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><p id=\"caption-attachment-176370\" class=\"wp-caption-text\">Recriando a moda<\/p><\/div>\n<div id=\"attachment_176371\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-176371\" data-attachment-id=\"176371\" data-permalink=\"https:\/\/agrund.com\/index.php\/recriando-a-moda\/re-farm-e-re-roupa-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?fit=600%2C400&amp;ssl=1\" data-orig-size=\"600,400\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505858525&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;32&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.00625&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Recriando a moda\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Recriando a moda&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?fit=600%2C400&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-176371\" src=\"https:\/\/i0.wp.com\/www.agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-2.jpg?resize=300%2C200&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><p id=\"caption-attachment-176371\" class=\"wp-caption-text\">Recriando a moda<\/p><\/div>\n<div id=\"attachment_176373\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-176373\" data-attachment-id=\"176373\" data-permalink=\"https:\/\/agrund.com\/index.php\/recriando-a-moda\/re-farm-e-re-roupa-7\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?fit=600%2C400&amp;ssl=1\" data-orig-size=\"600,400\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505861754&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;32&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.00625&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Recriando a moda\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Recriando a moda&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?fit=600%2C400&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-176373\" src=\"https:\/\/i0.wp.com\/www.agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-7.jpg?resize=300%2C200&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><p id=\"caption-attachment-176373\" class=\"wp-caption-text\">Recriando a moda<\/p><\/div>\n<div id=\"attachment_176375\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-176375\" data-attachment-id=\"176375\" data-permalink=\"https:\/\/agrund.com\/index.php\/recriando-a-moda\/re-farm-e-re-roupa-9\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?fit=600%2C400&amp;ssl=1\" data-orig-size=\"600,400\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505860384&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;32&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.00625&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Recriando a moda\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Recriando a moda&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?fit=600%2C400&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-176375\" src=\"https:\/\/i0.wp.com\/www.agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-9.jpg?resize=300%2C200&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><p id=\"caption-attachment-176375\" class=\"wp-caption-text\">Recriando a moda<\/p><\/div>\n<div id=\"attachment_176374\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-176374\" data-attachment-id=\"176374\" data-permalink=\"https:\/\/agrund.com\/index.php\/recriando-a-moda\/re-farm-e-re-roupa-8\/\" data-orig-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?fit=600%2C400&amp;ssl=1\" data-orig-size=\"600,400\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1505861259&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;32&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.00625&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Recriando a moda\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Recriando a moda&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?fit=600%2C400&amp;ssl=1\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-176374\" src=\"https:\/\/i0.wp.com\/www.agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/re-FARM-e-re-Roupa-8.jpg?resize=300%2C200&amp;ssl=1 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-recalc-dims=\"1\" \/><p id=\"caption-attachment-176374\" class=\"wp-caption-text\">Recriando a moda<\/p><\/div>\n<p>Fotos: Divulga\u00e7\u00e3o\/ Luciana Oliveira<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Continuando o seu projeto com foco em sustentabilidade e reaproveitamento de mat\u00e9ria-prima, a Farm se uniu ao Re-Roupa para lan\u00e7ar uma cole\u00e7\u00e3o para o re-Farm. Funciona assim: as pe\u00e7as com pequenos defeitos, retalhos de corte e sobras de mat\u00e9rias-primas e aviamentos da Farm viraram uma nova cole\u00e7\u00e3o. Todas as roupas foram produzidas no ateli\u00ea da [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":176376,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[2],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/agrund.com\/wp-content\/uploads\/sites\/6\/2017\/12\/s-14.jpg?fit=960%2C300&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3Hz0n-JSF","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts\/176369"}],"collection":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/comments?post=176369"}],"version-history":[{"count":0,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/posts\/176369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/media\/176376"}],"wp:attachment":[{"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/media?parent=176369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/categories?post=176369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agrund.com\/index.php\/wp-json\/wp\/v2\/tags?post=176369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}